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Baringo man uses KSh 2m cash gift from William Ruto to expand online goat marketplace

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  • Efarmer Goats Initiative, which has transformed goat farming through innovation, was conceived on December 1, 2023
  • The website helps people who are looking for goats to buy them at an affordable price and get them in different corners of the country and the world
  • When Enock Kimosop explained his idea to President William Ruto in December 2024, he got a KSh 2 million cash gift from him, and he told TUKO.co.ke that it helped expand his business

Baringo: Enock Kimosop, a man thriving in the goat business, has shared how a KSh 2 million gift from President William Ruto helped him increase his number of goats and better utilise his form of transportation.

Enock Kimosop when he was gifted by William Ruto (l), the Efarmer founder (r). Photo: Enock Kimosop. Source: UGC

 

How was Efarmer Goats idea conceived?

Speaking to TUKO.co.ke, Kimosop shared that the concept of the Efarmer Goats Initiative, which transforms goat farming through innovation, was conceived on December 1, 2023, during the annual Kimalel Goat Auction.

“I was inspired by speeches from dignitaries at the event, which emphasised the need to make the process of buying and selling goats digital,” he said.

“The idea of selling goats online took root as a way to modernise the traditional goat farming business and address challenges in market access,” he added.

How did Kimosop get Efarmer website started?

Enock started to put his idea in motion; he reached out to his friends from Strathmore and another lady who helped build the website.

The site went live on April 2, 2024, and the group had a vision of transforming the website into an app within a year if it was successful.

Just as with many other businesses, Enock didn’t have all the cash needed to start, so he got together with some friends, and they contributed KSh 150,000 each; in the end, they had a capital of KSh 600,000, and they started their businesses of selling goats online.

How else did the Kimalel meeting help Efarmer?

“Our first sales took place during the Idd Mubarak celebrations in 2024, where we successfully sold 200 goats to individuals and butcheries; some were taking upto 10,” said Enock.

On December 17, 2024, Enock returned to the Kimalel Goat Auction to showcase his firm’s initiative. The president and other stakeholders helped them gain significant visibility, allowing them to penetrate the market at an accelerated pace.

“The KSh 2 million from the president helped boost the businesses with more goats. Initially, we were also transporting a few goats which was costly but now they can get return on investment,” he said.

“Despite our progress, transportation costs remain a significant challenge. Renting trucks for goat transportation is expensive and inefficient. To address this, we are actively exploring options to acquire our own lorry, which would greatly reduce logistics costs and enhance profitability,” he added.

How does Efarmer source goats?

Over time, Efarmer Goats identified reliable sources of the animals, ensuring consistent supply and competitive pricing.

Once Efarmer Goats has found the best breeds needed by the clients, they transport them on a lorry to Nairobi, where they have since found a holding ground in Rongai. At the holding ground, the goats are fed well and rest.

“It is important that they are fed and rest well so that their kgs do not go down after slaughtering,” insisted Enock.

Enock Kimosop at the Kimamel goat auction (r), some of the goats being sold (l). Photos: Enock Kimosop. Source: UGC

How has the evolution of Efarmer happened over time?

Today, Efarmer Goats has established a foothold in international markets as well, and Enock said that they now have a client from Dubai who orders 1000 goats from them on a monthly basis.

“We are managing 300 goats weekly and we sell to him per kilogram. There is also another Saudi Arabia client who is reliable,” he said.

Efarmer Goats prioritises reliability and efficiency. They aim to build client trust while empowering local farmers through sustainable practices and innovative solutions.

One such solution is a mobile app where farmers will be able to upload their goats for sale directly onto the platform, connecting them to buyers within their region.

“This platform will be cost-effective, with farmers only paying a small website application fee,” said Enock.

“We aim to fully exploit global opportunities, increasing our export capacity to handle goat sales in bulk quantities (measured in tons),” he added.

There are also farmer empowerment programs, where Efarmer Goats buys kids from farmers for KSh 6,000, provides guidance on rearing them, and facilitates sales at significantly higher prices (between Ksh 12,000 and Ksh 15,000) after a year.

This initiative ensures farmers achieve higher returns while enhancing their rearing skills.

Efarmer’s goats being held before they are sold. Photos: Enock Kimosop. Source: UGC

 

What are some of the challenges Kimosop faced?

Efarmer Goats expanded its reach to Nairobi, selling both through the website and offline. However, the initial phase was marked by significant challenges.

Among them was the high cost of transportation; transporting goats using large trucks, despite having only a few goats per trip, inflated operational costs.

“Inconsistent and high purchase prices for goats in some regions negatively impacted profitability. These logistical and supply chain issues led to initial losses, prompting us to refine our operations,” shared Enock.

Apparently, the future of goat farming in Kenya lies in technology, collaboration, and a relentless pursuit of excellence. Efarmer Goats said they embody those values as they continue to grow and transform.

Thika farmer frustrated by gate prices turns to grocery business

Elsewhere, on January 13, 2024, Sebastian Peter became the proud owner of two grocery shops in Thika Ngoingwa Estate, Mangu Road.

According to Peter, a friend lent him money to start leasing land for his vegetables, but later, he was frustrated by people who would buy them at KSh 3 and sell them between KSh 50 and KSh 100.

Speaking to TUKO.co.ke, Peter shared that he started as a hawker for his produce, such as kales, but over time, gate prices frustrated him, and he opted to start food kiosks.

Proofreading by Mercy Nyambura Guthua, journalist and copy editor at TUKO.co.ke

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Important Facts About Adegoke Adelabu – “The Lion of the West” (1915–1958)

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Full Name: Alhaji Adegoke Gbadamosi Adelabu
Birth Name: Gbadamosi Adegoke Akande

Date of Birth: 3 September 1915
Place of Birth: Ibadan, present-day Oyo State, Nigeria

Nickname: “The Lion of the West” — a title earned for his fearless, combative, and charismatic political style

Education:

St. David’s School, Kudeti, Ibadan (1925–1929)

Government College, Ibadan (from 1936)

Yaba Higher College (admitted on scholarship)

Intellectual Reputation:
Adelabu was renowned for his exceptional oratory, sharp intellect, and ideological boldness, making him one of the most formidable politicians of his generation.

Popular Alias:
Known among his largely non-literate supporters as “Penkelesi” — a Yorubanised version of “peculiar mess”, a phrase he frequently used in speeches, which became inseparably associated with him.

Political Affiliation:
A leading member of the National Council of Nigeria and the Cameroons (NCNC) under Dr. Nnamdi Azikiwe during the colonial era.

Political Rivalry:
He was a fierce and ideological opponent of Chief Obafemi Awolowo in the Western Region, making Western Nigerian politics highly competitive and polarized in the 1950s.

Colonial-Era Persecution:
Adelabu is widely regarded as one of the most persecuted opposition politicians of the colonial period, having faced about 18 court cases, many believed to be politically motivated.

Corporate Achievement:
He made history as the first African General Manager of the United Africa Company (UAC), a major British trading firm, marking a significant breakthrough for Africans in colonial corporate leadership.

Death:

Date: 25 March 1958

Place: Ode-Remo, Ijebu Province (present-day Ogun State)

Cause: Fatal motor accident involving his Volkswagen Beetle, alongside a Lebanese business associate and two relatives

Age at Death: 43 years old — two years before Nigeria’s independence

Family:
At the time of his death, Adelabu had 12 wives and 15 children, reflecting the social norms of his era.

Aftermath of Death:
His sudden and tragic death sparked widespread riots and unrest across Ibadan, underscoring his immense popularity and political influence among the masses.

Historical Significance:
Adelabu remains one of the most charismatic, controversial, and intellectually formidable politicians in Nigerian pre-independence history, often remembered as a symbol of radical opposition politics and mass mobilisation.

Source:

Nigerian political history archives

Ibadan colonial-era political records

Biographical accounts on Adegoke Adelabu

Yoruba political history documentation

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Pentecostal Evangel Sparks a Great Revival in Nigeria, 1930s

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The pioneering role of Mr and Mrs A. E. Wogu in the rise of indigenous Pentecostalism

The explosive growth of Pentecostal Christianity in Nigeria during the twentieth century did not emerge overnight. Long before megachurches, crusade grounds, and global ministries, the movement was shaped by small prayer groups, radical faith, and indigenous leaders who believed that Christianity in Africa must be spiritually vibrant and culturally rooted. Among the most influential of these pioneers were Mr and Mrs Augustus Ehurie Wogu, whose quiet but profound work in Eastern Nigeria helped spark what later became one of the most significant religious revivals in Nigerian history.

By the 1930s, Nigeria was already experiencing religious ferment. Dissatisfaction with mission churches, hunger for spiritual power, and the search for an African-led Christian expression created fertile ground for Pentecostal ideas. It was within this context that the Wogus emerged as key catalysts of renewal.

Augustus Ehurie Wogu: Faith and Public Life
Augustus Ehurie Wogu (A. E. Wogu) was not a cleric by training. He was a respected civil servant, educated and deeply rooted in Christian discipline. Like many early revivalists, his spiritual influence came not from formal ordination but from conviction, prayer, and leadership within lay Christian circles.
At a time when colonial society often separated public service from spiritual enthusiasm, Wogu embodied both. His faith was intense, practical, and unapologetically Spirit-filled. He believed that Christianity should be marked by holiness, prayer, divine healing, and the active presence of the Holy Spirit—beliefs that resonated deeply with many Nigerians who felt constrained by the formality of mission Christianity.

The Pentecostal Spark: Print, Prayer, and Providence
One of the most remarkable aspects of the Nigerian Pentecostal revival was how it was ignited. Rather than beginning with foreign missionaries, the movement was sparked through printed Pentecostal literature.
In the early 1930s, Wogu and other like-minded believers encountered Pentecostal Evangel, a magazine published by the Assemblies of God in the United States. The publication circulated testimonies of revival, Spirit baptism, divine healing, and missionary zeal. For Wogu and his associates, this literature provided language and theological grounding for experiences they were already seeking.
Inspired, they began intense prayer meetings, fasting, and Bible study sessions in their homes. These gatherings soon attracted others hungry for deeper spiritual life.

The Wogu Home as a Revival Centre
The home of Mr and Mrs Wogu in Umuahia, present-day Abia State, became one of the earliest hubs of Spirit-filled Christianity in Eastern Nigeria. It functioned as:
A prayer house
A teaching centre
A refuge for believers seeking healing and renewal
These meetings were marked by fervent prayer, testimonies, and an emphasis on personal holiness. Importantly, leadership was indigenous. Nigerians taught, prayed, interpreted scripture, and organised fellowships without missionary supervision.
This approach helped dismantle the idea that spiritual authority had to come from Europe or America.

Mrs Wogu and the Role of Women in Early Pentecostalism
While historical narratives often foreground male leaders, Mrs Wogu played a crucial role in sustaining and expanding the revival. She provided spiritual support, hospitality, organisational stability, and mentorship—functions that were essential to the survival of early Pentecostal fellowships.
Her partnership with her husband reflected a pattern later seen across Nigerian Pentecostalism, where women played powerful but often understated roles as prayer leaders, organisers, and spiritual anchors.

From Fellowship to Movement: Birth of Assemblies of God Nigeria
As the revival grew, correspondence began between Nigerian believers and the Assemblies of God in the United States. This relationship eventually led to the arrival of American missionaries in the late 1930s.

Crucially, because the movement already existed before foreign involvement, the resulting church developed with a strong indigenous identity. This distinguished Assemblies of God in Nigeria from many earlier mission-founded churches.

The values emphasised by Wogu and his peers—local leadership, spiritual experience, and African agency—became foundational to the denomination’s growth.

Impact on Nigerian Christianity

The legacy of Mr and Mrs A. E. Wogu extends far beyond Umuahia or the Assemblies of God denomination. Their work helped shape:

The broader Pentecostal and Charismatic movement in Nigeria
The idea that revival could emerge from African initiative
The theology of prayer, healing, and Spirit baptism that dominates Nigerian Christianity today
Many of Nigeria’s most influential pastors and evangelists trace their spiritual heritage, directly or indirectly, to the revival culture of the 1930s.

A Lasting Legacy

A photograph dated 29 March 1959, showing Mr and Mrs A. E. Wogu, captures not just a couple but a generation of believers whose faith reshaped Nigeria’s religious landscape. By that time, the movement they helped ignite had grown beyond imagination.

Their story reminds us that history is often made not only by those on pulpits or platforms, but by faithful individuals who open their homes, pray persistently, and dare to believe that renewal is possible.

Sources

This Week in AG History

Assemblies of God Nigeria historical archives

Ogbu Kalu, African Pentecostalism: An Introduction

J. D. Y. Peel, Religious Encounter and the Making of the Yoruba (contextual reference)
Nigerian church

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Theophilus danjuma

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Lieutenant General Theophilus Yakubu Danjuma GCON ) is a retired Nigerian @rmy officer, billionaire businessman, and prominent philanthropist. He is considered one of Nigeria’s most influential and controversial milit@ry figures, having played a central role in several key events in the country’s post-independence history.

Born in Takum, Taraba State on December 9, 1938 , from a humble farming family.

He Attended St. Bartholomew’s Primary School and Benue Provincial Secondary School.

He received a scholarship to study history at Ahmadu Bello University but joined the Nigerian Army in 1960, the year Nigeria gained independence.

Commissioned in 1960, he served as a platoon commander in the Congo Crisîs and rose to the rank of Captain by 1966.

He is widely recognized for leading the troops that arrested and overthrew the first military Head of State, General Aguiyi-Ironsi, during the July 1966 counter-coup.

He served as the Chief of @rmy Staff from 1975 to 1979 under the milit@ry göverñmëñts of Murtala Muhammed and Olusegun Obasanjo.

After returning to public service in the democratic era, he served as Nigeria’s Minister of D£fence from 1999 to 2003 under President Obasanjo.

After returning to public service in the democr@tic era, he served as Nigeria’s Ministēr of Defēñce from 1999 to 2003 under President Obasanjo.

Following his military retirement in 1979, Danjuma became one of Africa’s wealthiest individuals through ventures in shipping and petroleum.

He owns NAL-Comet Group, A leading indigenous shipping and terminal operator in Nigeria.

Owns NAL-Comet Group, leading indigenous shipping and terminal operator in Nigeria.
South Atlantic Petroleum (SAPETRO): An oil exploration company with major interests in Nigeria and across Africa.

In 2009,he established TY Danjuma Foundation: with a $100 milliøn grant, it supports education, healthcare, and pôverty alleviation projects throughout Nigeria.

As of early 2026, he remains an active elder statesman, having celebrated his 88th birthday in December 2025.

He continues to be a vocal crìtic of Nigeria’s security situation, recently urging citizens to “rise up and DEFĒÑD themselves” against b@nditry and in$urgēncy when gøvernmēñt protection f@ils.

He remains a “towering national figure” in Taraba State, where he has recently toured ongoing construction for the T.Y. Danjuma University and Academy.

Danjuma is celebrated as a figure who transitioned from milit@ry leadership to business and philanthropy, significantly impacting Nigeria’s development.

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